Supplements Brand

Results

+27% - more product discovery in 6 months

Opportunities

• Shoppers increasingly ask AI which supplements are effective and worth buying.
• AI recommendations drive upsells by steering shoppers toward higher-margin supplement options.
• Being the recommended brand boosts conversions without increasing ad spend.

What We Did

• Matched the brand with AI queries tied to its most profitable SKUs: energy blends, wellness stacks, and premium supplement routines.
• Strengthened the product signals AI relies on: benefits clarity, ingredient credibility, formulation trust, and customer proof.
• Positioned the brand as a top recommendation for high-value supplement queries in its category.

Business Impact

• Growth without increasing ad spend.
• Resulting in a larger share of sales coming from higher-margin products.
• Improved customer acquisition efficiency.